Raw Reality X MSCR
This week the Muscle Republic team headed to Melbourne to celebrate the launch of our Raw Reality capsule collection. A limited edition collection designed in collaboration with Raw Reality podcast co-founders and long-time MSCR brand ambassadors Tori Singleton and Lily Ritchie.
Raw Reality began in 2021 as a passion project, just two girls chasing impact. Now, with sold-out events and standout guests, their mission to share the real, messy journey of growth continues in this capsule collab - A collection built on realness, inspired by our shared commitment to health, authenticity, and empowerment.
Embodying the spirit of the collection, our community and brand ambassadors came together with the Muscle Republic team at Melbourne’s Lakeside Pavilion for a morning of connection, sweat and stories that matter.
The morning began with inspiring words from our founder Vic, to an endorphin-fuelled workout led by Tori & Lily. The session was followed by an empowering discussion, and Q&A where Tori and Lily shared their journeys and the story behind Raw Reality. Proving that this is more than movement, it’s about showing up for each other and moving as one. They touched on their values on cultivating a positive mindset, pursuing your dreams, and, just as the capsule celebrates - believing that you can do hard things.
Filled with energy, connection, and inspiration, we wound down together over Nourish Bowls from Green Cup catering, while capturing moments in the MSCR X RR photo booth.
Driven by our mission to connect the world through the heartbeat of fitness, and inspired by Tori and Lily’s passion for a positive mindset, the day was a powerful reminder that strength starts within, and progress over perfection is what drives us forward.
As always, we’re grateful to see our community come together, share experiences, and foster meaningful connections.
Thank you to our partner EHP Labs for fuelling the morning with energising Oxyshred.